The rise of the Y corporations
Working in the digital marketing industry for the last 10 years, I’ve had the pleasure to work with a lot of people that are true digital natives. These people are still in their early twenties...
View ArticleBusiness Engineering
What is business engineering? Compared to only a few years back, most of today’s businesses have access to an extreme amount of business data. Utilizing free technology like Google Analytics, online...
View ArticleThe CMO of the future
The CMO of the future A recent article in the Harvard Business Review entitled ‘Marketing is Dead’ refers to research that indicates CEOs have lost confidence in their CMOs. 73% of CEOs think CMOs lack...
View ArticleSteve Jobs stanford commencement speech – This is worth 15 minutes of your time!
This must be one of the greatest reflections of life ever delivered in a speech. Give this 15 minutes of your time. It will be the best invested 15 minutes of your week! Here’s the full text of Steve...
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There are only three true job interview questions…
Recruiting the right talent has never been more important. In a knowledge economy, recruiting the right people is the key to any successful business and the single most effective way to increase the...
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